How To Legally Print Money As An Email Marketer (or Copywriter)
What my guinea pig for this new method of getting email marketing clients texted me after making £14,000 in 60 days:
“(Site) is too good. I’ll legit pay you not to tell anyone about this”
This is my mate Jack. He’s made £14k in just over two months (with £8k still billable) using this hidden-in-plain-site blue ocean full of potential clients. And he’s not even that good of an email marketer.
If you’re sick of getting no clients from sending shotgun blast ‘first line’ emails to lists of eCom stores that are getting peppered by 9,624 other email copywriters…
Sick of the uninterested replies, ‘take me off your list’ and straight up ‘go away I’m reporting you’ replies from brands who are laughing at yet another boring cold email…
Sick of wasting time, energy and your $49/month cold email software subscription contacting businesses WHICH HAVE NO INTEREST in your services…
Then you’re gonna want to read this.
Here’s the deal:
What I’m about to show you is the exact method my mate Jack used to make just over £14,000 in 2 months as a brand-new email marketer...
(And no - he’s not some prodigy. The lad didn’t even know what copywriting was four months ago. He was working in a café. Like, making flat whites. Not money.)
He even texted me the above message the other day when I told him I’m launching this guide.
Well, sorry Jack.
I’m telling you all about this site. Right now.
Let’s be real:
Email copywriting and marketing has become stupidly popular in the last few years.
And why not?
- Low startup cost
- No office needed
- Infinite income potential
- You can write in your pants while binge-watching weird tier list vids on YT (guilty).
So naturally… Everyone and their dog is now an email copywriter.
Which means…
The Ecomom stores you’re cold-emailing? They’ve seen it all before.
Your “personalised” first line? They’ve had it 600 times this week.
Your clever little pitch? Laughed at, deleted, blocked.
Sorry to be the bringer of bad news… it’s email marketing is becoming CROWDED.
Thanks to this influx of new copywriters (and the sale of scraped ecom store lists), brands are getting hundreds of outreach messages a week from email copywriters and email marketers all offering the same thing, all using the same first line email formula.
Email marketers hoping and wishing they catch that one brand that is in dire need of their services and willing to shell out $2,000+ a month so they can live the email marketing ‘high life’.
The harsh reality is:-
99.99% of the brands on these scraped lists won’t reply to your outreach. Most of them won’t even open your email.
They’re not in the market for email marketing/copywriting - not ready, email isn’t their focus at that time, they don’t realise how valuable email is for their brand, don’t have the marketing budget, already have a guy or their nan’s dog died. Whatever.
They just don’t want it.
You’re selling snow to eskimos.
As a marketer, you should know Halbert's golden rule from his hot dog stand story (if you don’t, jeez what have you been doing)...
“ONLY SELL TO A HUNGRY MARKET”
Well guess what…
I FOUND ONE.
Cue dramatic music…
Enter “How To Legally Print Money As An Email Marketer (or Copywriter)”
This guide will show you that hungry market - A ‘secret’ website that’s a GOLDMINE, housing all of the clients you need… That HAVE MONEY… and… need YOU to write for them.
As well as PLENTY of other methods to get clients - literally EVERYTHING I know to print money in this business.
My ‘big claim’ is simple - get this guide and you’ll never be out of work. If you actually do what it says… You’ll pretty much be able to write your own cheques.
Whilst this is mainly written for email copywriters & email marketers, any sort of copywriter - or even marketing service provider - can use these methods.
You’ll learn about the website Jack and I used to get quality clients that I’ve NEVER heard anyone talk about. Not on X, not on marketing forums and in no other guide.
Not just that, but you’ll learn the exact STEP BY STEP blueprint on how to find the ‘creme de la creme’ out of all these businesses…
What to pitch them…
HOW to pitch them…
And even how to blow this thing up to ‘ walking around in a Givenchy bathrobe smoking a cigar whilst Instagramming the view from your villa in a village by the sea’ money by making a small pivot.
I ‘stumbled’ upon this website after talking to a friend who used it for what it’s ‘actually’ designed for. Instantly saw the potential and since then I’ve ONLY TOLD 1 PERSON ABOUT IT (My guinea pig Jack - Someone I knew wouldn’t disclose it).
He used it to get 3 calls within 48 hours, and ended up closing one for £1,500/m WITHIN HIS FIRST WEEK. He’s done a whole batch of one off jobs and secured 2 retainers since then.
But that’s not all you'll find inside - In the 130+ page guide, you’ll also be getting a whole host of other tips, tricks and methods to ENSURE you never run out of clients.
These tips include EVERYTHING I know about getting land based bizs… My special ‘Project Pink’… How to get a stream of referrals… Killing it on Upwork… Cold email… and so much more (We’ll cover it all in your standard bullet point section in a sec.
I used these methods to stack up £133k profit in one year when I was still pretty fresh to the scene. Bought some nice stuff. A flat, Rolex Air King 2, a couple of breaks away to Europe, Some limited edition Nikes which I sold, shares in a casino, bought my way into other businesses.
This is EXACTLY what I did to earn that £133k.
I’m officially out of the copy game now due to being too busy with other businesses… so I can give these methods out to hungry copywriters.
And the best part is - most of these methods in the guide aren’t even widely known - ESPECIALLY the main method you’re going to learn.
Whilst everyone is simply cold emailing high ticket coaches, eCom stores and all the usual culprits, you’ll be on the other side of the fence where the grass is greener.
That is why I’m limiting the number of copies being sold - You’ll be one of 200 people who will EVER get these methods. I WILL NEVER SELL MORE.
100 copies are going what I consider ‘cheap’, just to get feedback on V1.0 of the guide. The next 100 copies will be stupidly priced (£500+) to keep the method undiluted.
The potential pool of clients won’t be saturated like the lists of ecom stores that are floating about, getting hammered by first line emails from mediocre email copywriters offering PeRfOrmAnCe PaY.
Only 202 other people (including me and my guinea pig Jack) will have this invaluable resource of literal money printing for copywriters.
Let’s get some things straight off of the bat:
I made my first £45k from email marketing with a crappy £200 laptop. That laptop, a pad, a pen and a Gmail account.
Those are the physical things you need. You also need some ‘intangibles’:
*You will need to be able to at least write copy. You don’t need to be Halbert or Bencivenga. Being able to write a semi-decent marketing email WITHOUT AI is the starting point. This guide is useless if you can’t write a 500 word marketing email which contains the basics of persuasion. You get my kickstart guide & ‘Get dangerous at email in 7’ days guide included, which will get you to exactly where you need to be to start using these methods within a month tops (more like 2 weeks). After going through that, you’ll be ready to start smashing out copy for clients.
*You’ll need to actually DO THE WORK. Unless you’re god tier or have some high level connections, NO CLIENT WILL COME TO YOU. You need to put in the work and reach out - even to people who you know with businesses. These methods show you places where potential clients are and what to say to them and how to make them (and thus, you) the most money possible. But you actually have to do that.
*To make sure you actually use this, there’s no guarantee. No refunds. You’re an adult. This isn’t magic - it requires work. If you AREN’T prepared to put in said work, this isn’t for you. You’re getting shown pretty much everything I know about getting clients and there’s no high end ceiling on what you can earn - I’ve laid things out as clear and straightforward as possible.
*Also, the guide is pure text. Over 130 pages of raw heat. If you need videos, pretty pictures and audio, this isn’t for you. Reading is how I get info into me fast, so that’s how I present my stuff.
Onwards. Time for your standard list of bullet points:
*Firstly, you’ll learn how to get every penny you paid for this guide back… Within 180 seconds. This isn’t one of those corny-ass cheesy bullets. You’ll literally find out how to get your money back ASAP without breaking a sweat.
The Email Marketers Mindset
*The key mindsets you need as an email marketer. This is something I've not seen talked about enough. You need your head in the right place. Read this section and you won’t worry about your lustrous career as an email marketer ever again.
In this section you’ll discover:
*The biggest mindset shift you need to have to ensure you kill it doing this (This makes EVERYTHING easier. As soon as you read this simple paradigm shift, everything will change.)
*A simple realization that will make you stop wanting to bang out ‘perfect’ emails for clients, getting rid of all stress when it comes to delivering your work.
*Contrary to what you might think, you need to change your thinking from being an ‘email marketer’ or ‘copywriter’ to something else. Find out what this is and exactly how to apply it.
*The 2 things every single thing you do (both for you and your clients) needs to boil down to.
*If you’re in this for the money, then you’re coming at this from the wrong angle. Discover the right angle you should be coming at this email marketing/copywriting game from and watch as your bank thanks you.
The ‘Dreaded’ Sales Calls
*How to never struggle or fear a sales call again. I’m no HiGh tIcKeT cLoSeR, but I’ve nailed down how to have the LEAST STRESSFUL sales calls you could possibly want. My way is no pressure, so you won’t ‘fear’ the sales calls or be using some shitty script and it works surprisingly well.
In this section, you’ll learn:
*Exactly how to never sweat over a sales call ever again. This was a big block for me until I made a very easy switch in how I approach calls.
*10 simple words to say on the call to make prospects sell themselves.
*Don’t use scripts for your calls - they sound robotic, scummy and you aren’t Jordan Belfort. Instead, just follow the easy sales call structure inside to easily sell with absolutely no pressure (you’ll feel like a pro within 3 calls).
*Handle inbound calls properly with just a few words. You DON’T want to fumble these types of calls, they’re ‘hot’ leads. I’ll give you a really easy framework - including what to say word for word - that makes inbounds SUPER EASY to close.
The Main Money Printing Website Rundown
*Now, you’ll get the main Juju of the guide - The secret goldmine site. I’ll reveal to you how to stack cash as an email marketer using a site that has (as of writing this) 59,649 businesses which are RIPE for email marketing. Hundreds of sites are added weekly.
The best part? NO ONE TALKS ABOUT IT. It’s not actually designed to be used as a lead gen site - But it’s one of the best (If not THE best) blue ocean of email marketing clients out there.
This is the site I got my ‘best’ ever client from - The witchcraft store. You know the story about that (I ended up buying into the business, writing emails for them and cashing out a huge chunk of change when we sold… All whilst having fun.)
Now, you can use it to grab clients left right and centre with info on:
*The site itself, how to navigate it and how to find the potentially BIG clients (The 8+ figure revenue chongers).
*Where to find the potential clients who need you ASAP, as well as the ones who WILL need you (keep your eyes on these).
*The whole plan for outreach to them. (Including HOW to research them and what angle to use in your outreach to get the best response).
*Want to expand this method further? Got you covered - I’ve covered how to take this thing nuclear.
My Second Favourite Niche: Land Based Businesses
*The easiest niche to get into right now: Land based businesses. You can get these clients within 10 minutes if you want. This niche WILL BE 90% untapped, begging for a copywriter and email marketing system (I’ve never talked to a land based business that wasn’t leaking money through email).
You most likely WON’T be earning 6 fiIgUrE royalties on these, but it’s the closest thing to easy money for copywriters of all kinds - Especially email copywriters. I’ll tell you HOW to pitch these clients… where to get them… and how to turn them into bigger money. You’ll also discover:
*The one simple rule you have to keep in mind when dealing with these clients.
*You NEVER want to pitch email marketing or copywriting to land based businesses. Most of them don’t even know what copywriting is. Find out what you need to pitch instead.
*How to get a full pipeline of prospective clients in a DAY by going full goblin mode.
*The emails to write and systems to set up for them. This is EXTREMELY easy once you set one up. You can also add something special to the emails you write for these land based clients which bumps revenue through the roof).
*A few questions to ask any business owner - whether land based or online - that lead to the owner giving you everything you need for your welcome sequence.
*The EXACT land based business type to look for. As soon as you spot one of these, you’re in for BIG money.
Using Your Supermarket to Make Money
How to use your local supermarket (or Walmart for you yanks) to effortlessly find high paying clients and WHAT exactly to offer them. This involves a bit more than simply writing some emails but I managed to bag a £9,000 client doing this.
Groupon - Potential Clients Begging for an Email Backend
Everyone knows Groupon. But did you know you can use it to get clients? Businesses on Groupon are getting absolutely shafted by fees. Pitch them exactly how I describe to have them begging to work with you. Even works with ANY discount site liek Groupon.
The Dreaded (And Misunderstood) Upwork
Upwork is pretty bad right? Well it doesn’t have to be. You’ll discover how to beat out all of the $20 copywriters in the infamous Upwork connect war. This is great if you’re still fairly new and need experience/testimonials fast, probably not the best if you’re experienced.
When you finish this section, you’ll know:
*What exactly you should be looking for when it comes to applying. There are certain ‘signals’ you can spot in job descriptions that let you know whether they’re going to be a dream client or one that just gives you headaches. You’ll know exactly how to spot the former and swerve the latter.
*How to price your services (Even if you’ve NEVER HAD A CLIENT BEFORE) and exactly when to raise them.
*The 2 things you need to make prospects stop and actually take a look at your proposals.
*How to stand out in your profile so you don’t just become another beige email copywriter.
*The simplest way to keep Upwork clients coming back for more.
*Let’s not forget my ‘sneaky’ method to get clients who DON’T choose you as their copywriter.
^ And all of that stuff is BARELY scratching the surface on what you can find inside. A quick rundown of the rest:
*Why the current ‘first line’ method of cold email is killing your business: Unless you’ve got some solid case studies and a very specific, proven offer… The shotgun first line method of cold emailing will actively HURT YOU. Instead, you’ll learn a very specific system that works wayyyyy better that doesn’t require a decent case study. Also a whole bunch of subject lines that have worked for me that I've never mentioned on X.
*Getting clients can be the easy part: You need to get them to STAY with you. Obviously, making them money is a no-brainer. But there are a few other easy things you can do to keep them for months or even years.
*Using job sites and recruitment sites to get paid: How to get clients on job sites by NOT applying for them.
*Use my friend's famous ‘drug dealer’ close he used on 9 figure finance business directors if you ever need to go networking. He stole this from a Netflix show and it has ALWAYS gotten him a sales call. ALWAYS. 100% of the time.
*’Project Pink’ - for when you NEED to get a client's attention. This one requires a bit of work but you’ll stand out from every other copywriter or email marketer out there.
*One of the most VITAL points of being a copywriter - getting paid: The scary truth about contracts, how to ensure you don’t get scammed and how to make the most of the money you earn.
*Get clients referring you left right and centre: referrals are some of the best quality clients you’ll ever get. You already have proof and a testimonial baked in. You’ll discover how to easily get clients shouting your name from the rooftops.
*Niches which will pay insane prices that you haven’t thought about: These are high paying niches which are again a wide open ocean - Whilst other email copywriters & marketers are fighting for the £1,500/month ecom shops… you can have an easy time earning 3-5x that FOR THE SAME AMOUNT OF WORK.
*A simple method to become a local marketing celebrity ASAP: If you want to push your land based efforts even further, you can take over a small town with just a few emails and a bottle of wine. This shows you how.
*Get stupid good at writing emails really fast with ‘Sparring’: A VERY simple but crazy effective way to get really good at writing emails. It’s the main thing I tell people who want to learn to write good email (And how my guinea pig got so good so fast) . No, this isn't handwriting emails out. This a method of ITERATION - and if you do it for just ONE WEEK, you’ll be shocked at how much better you are at writing emails
*Make some walking around money over a weekend with a ‘cash cow’ campaign: If you’re happy to work on a percentage of revenue generated (not something I'd usually recommend but it’s what I started with), probably the easiest campaign you can pitch to potential or current clients for some walking around money.
*My entire journey from earning $15/hour writing copy to having my best ever month writing emails (Just under £14k profit): including clients I had… what I learned… and… how I got them.
*Absolutely everything you need to actually get started. You’ll be surprised at how little you need.
*Targets to hit so you know when to go to the next stage of your copywriting career: If you don’t know whether you’re ready to jump to the next stage of your copywriting career, simply follow this step by step guide to know exactly what to focus on next.
*What path to take when you’re ‘pretty good’. So you’ve got a few clients and you’re making alright money. Where do you go next - agency? Stay solo? Go for one of the big publishers? You’ll find out the different routes you can take and what it takes to get there.
Don't be a copywriting gimp: A VERY overlooked part of being a copywriter. How to make money, still have a life and not come out as a gimp like some other copywriters. I’ve even thrown in some easy KB workouts you can do at home so you can get stacked whilst making stacks.
How to structure your days and the best set up: Whether you’ve got a 9-5, part time night job or can write full time, you’ll discover how to set up your writing, outreach and learning to maximum benefit. I even go over how to spend your time if you branch out into an agency.
*Easy Money campaigns: If you want QUICK cash for a client, here’s a whole bunch of campaigns you can do for clients to get some quick money. Pitch these on their own and take a percentage of the revenue generated. Offer them as add on services. Or simply throw them into what you already offer and bump your price up.
*Complete deliverability deep dive: I go deep on this one, as it’s one of the single most important aspects of email marketing and what I’ve personally spent over £3k learning. IMO, this section is worth 10x the cost of this guide alone.
It’s the first thing you need to sort out for clients and you can charge A LOT of money purely to sort out their deliverability (especially in ‘grey’ niches like gambling, risky health businesses, Financial businesses - basically the big money niches.) I’ll give you my exact process and how to fix common problems. It includes a very potent method of getting a client's emails OUT of the promo folder and into the primary inbox, which ALWAYS bumps revenue.
*The best ESP’s for different situations: When it’s best NOT to use Klaviyo and stick to Mailchimp, as well as an overview of ESP’s I use and what they’re good for.
*All of the best resources I’ve used: From business building and copy to mindset, you’ll get a rundown of the books and resources that actually move the needle.
*How to research your emails: Research is important, obv. But if you’re spending HOURS looking for every nugget of info just for emails… Then you’re missing out on the MOST IMPORTANT PLACE for your information that’s right under your nose. You’ll also know exactly what to look for when you’re researching.
*What AI is ACTUALLY good for when it comes to email marketing and surprising ways you can use it to streamline your business. There's a big push towards AI emails, but from my experience and that of the people I know, pure AI emails are AWFUL. I'll show you when to use it, how it can be a godsend and also a huge roadblock.
*How to use AI to get a list of 100+ perfect clients for YOU within minutes. This method beats simply Googling ‘best mens supplement businesses’ by a country mile and it’s not even close.
*The EASIEST broadcast email formula available. When you're pressed for time and just want to hammer out a broadcast email to a list, this fallback formula works and has good results (It usually won't rake it in, but I've never seen this not do at least 'ok' and it takes like 10 minutes to mash an email out using it.)
*How to get that BIG money. The best way to actually make BIG money (Talking 6 figure lump sums) from clients is to partner with them and get a piece of the business. I did this with the witchcraft store, and I currently co-own 5 other businesses. I'll run through the best way I've found to do this and how to make sure you get the most money you possibly can.
*What I’d do if I NEEDED to get some calls in ASAP. If I start again from zero, this is everything I’d do to get rammed with as many calls as possible.
*And much more (My hands are knackered from boxing earlier so ima have to stop the bullets here, but there’s wayyy more inside the guide.)
The GO BRRRRR Package:
Get this package if you want EVERYTHING THING I EVER RELEASE IN THE FUTURE. This includes:
*My genius ONE campaign (Will be for sale for £50 from July 2025). How to use a little known segment that absolutely rakes it in. It has outperformed every single time I've used it (Last time I used it on one of the casinos, it brought in almost $202k). It's simple to set up, But leads to an absolute shit tonne of hidden revenue for brands - especially if they're in the ‘grey’ niches.
*A VERY in-depth guide to broadcast emails (Like 60% done, will be £50). I’ll be covering everything from how often to send, different frameworks, how to make them unignorable and how to pitch them as a service.
*How to make welcome flows that DOMINATE (release date TBA, Will be £99, probably winter 2025. It’s a big guide lol). This is the no.1 lever for more money for any client you get - But most ecom marketers absolutely mess it up using some templated flow they found. You’ll learn how to make this flow absolute bang with exactly what to write in each email and what triggers you need to hit (There’s 4).
*Advanced psychological triggers (Again TBA, Will be £99, Working on it, latter half of this year). This one is a bit more advanced, delving into the psychological part of copy. You’ll be able to almost command your readers to buy, with the power to literally hi-jack their brain thanks to cognitive biases.
*And more. (Ideas i've got down to create - a full blown Upwork guide, A full guide to working in grey niches such as casinos, a full guide to spirituality clients and something more template based)
Why £119 Chiff?
So that I KNOW you’ll be taking this system seriously and actually doing it. NGL I was gonna price it at £500 to gatekeep the site but thought that would be too out of reach for newcomers (And I'll need feedback to make the guide better). £119 puts a bit of your skin in the game and you’ll actually do the system in the guide.
It’s also a price point where even if you offer the cheapest service ever (Hint: offer to set up a simple mailchimp 3 email series for a land based biz. I show you how in the guide. Easy £300 at least), you’re covered with one job.
You can even split the payment over 2.
Also remember that you find out how to get your money back within 3 minutes - it’s literally THE FIRST THING I SHOW YOU, Page 2.
There will only EVER be 200 copies of this. NEVER any more and it will NEVER be on any sort of discount.
So it comes down to this:
You can either keep doing what you’re doing and keep getting what you’re getting. If you’re happy with that, fine.
Or you can change things up.
This guide will change things up FOR THE BETTER IF YOU ACTUALLY DO IT. 100%.
Your Bog Standard Standard FAQ Bit
Are there any refunds?
No. So if you’re gonna buy this, make sure you ACTUALLY USE IT. If the price puts you off, it’s not for you.
I’m new, can I use this?
Yes. You get my two bonus guides which will get you to the level you need to start the methods inside.
I don’t want to actually do any work and want clients to just somehow magically appear in front me and beg me to work with them... should I get this?
Lol nah. And get off the Zyn's bro, they're making you delusional.
I need you to hold my hand.
If you have questions about anything in the guide, you can send an email to the email in the guide with the codeword I give you. Please don’t hammer me with every little question you have though. Also I co-own/own 5 businesses, so I get busy. Please don't winge if I don't reply within 9 minutes.
Do I need money to do this method?
Yes and no - You can use the main site for free, but like anything in life, If you want to get ahead you can pay. You’ll find out everything in the guide.
All of the other methods are a mix of paid/free methods.
Are there templates?
No. There’s outlines, guidelines and ways for you to think, but absolutely 0 templates inside. They’re lazy. If you need a template to write an email… You aren’t a copywriter. You’re a glorified copy-paster.
130+ pages of raw heat, covering everything I did to earn £130k/month as an email marketer (And everything I learned about this business along the way). Here are all the sections: